McDonalds is to sell 50 new hamburgers in Australia, with the first of those to go out on sale later this year.
The company’s Australian franchisees will be able to purchase them at a discount of 25 cents to the dollar.
The burgers will go on sale to franchisees at a time when the company is trying to ramp up the number of outlets across Australia, according to the announcement.
McDonalds has been struggling to gain traction in Australia as it tries to diversify its business overseas.
In January, it agreed to buy the South Australian franchisee’s business and is now looking to take the franchisees further afield, including in the US.
Topics:business-economics-and-finance,consumer-franchise,food-and_beverage,food,health,houston-4000,australiaFirst posted October 17, 2019 17:40:14Contact Sarah Maitland